Digital Marketing Manager APPLY NOW

• Lead strategy and execution of digital, social, mobile, and PR with an emphasis on inbound marketing strategies to deliver brand engagement.
• Create sales funnels and track conversions
• Maintain and monitor project timelines and follow up with crossfunctional team members on an on-going basis
• Generate customized analysis including online media, search engine campaigns, social metrics, mobile metrics, and web analytics that highlight campaign strengths and weaknesses and provide actionable insights on campaign performance
• Own certain client accounts and ensure they are running optimally. This includes daily client interaction and service, supervision of a client’s content and advertising, as well as ensuring that work is produced on time and within budget
• Tracks promotional budget for digitial marketing activity including expenditures versus income.
• Measure, analyze and report on performance of all digital marketing & PR campaigns deriving actionable insights to improve performance, conversion rates, and loyalty, and increase awareness and trial among core consumer target
• Analyze market competition regularly including pulling together competitive samples, pricing, and researching selling copy to guide annual operations plans and ongoing business planning.

COMPENSATION: TBD, but negotiable based on experience.

Please email resume and cover letter to hello@heritage1933.com